Introduction

Paid placements are collateral that appears in special areas of your website or mobile application. An advertiser will pay you a flat fee or increased commission in exchange for promotion via a homepage carousel, seasonal page, post, email, app, mention, or other method.

Generally, paid placements are reserved for publishers who drive a high amount of traffic to the advertiser, who represent a good source of new customers, or who are considered strong consumer influencers in their niche. 

Instructions

If you offer advertisers this option, you can provide details about paid placements on your channel details page in the Publisher Dashboard by following these steps:

1. Go to Account in the navigation header and click Account Details.
2. Click the Channels tab.
3. Click on the channel to access its detail page.
4. Scroll down to the Supporting media and Placement opportunities section.
5. Upload supporting files or use the Additional Information box to give advertisers basic demographic information for your site, such as the number of page views, your social media following, the size of your email list, and so on.
6. Provide an email address where they can contact you for more information.

For example:

• Our target demographic skews slightly female, age 25 to 34.
• Our target niche is fashion.
• We have approximately 15,000 unique views per month and growing.
• We have 1,863 followers on social media.
• You can find our paid placement opportunities here (URL to PDF).
• Please contact us for more information at youremail@email.com.

Additional Resources

View an example rate card and a one-page sell sheet example to adapt for your own use.