Use Links in Google Ad Manager

Instructions

Using affiliate links in Google Ad Manager requires changes to your tracking link. You can accomplish this by adding two short bits of code to your normal tracking code. 

You will need to add “target=_top” before the href of the tracking URL. Then insert %%CLICK_URL_UNESC%% inside the href of the URL.

 Note

This is the preferred solution; Google Ad Manager has other variables that may be helpful depending on your site.

Example

Typical tracking link:

<a href="https://click.linksynergy.com/fs-bin/click?id=lMh2Xiq9xN0&offerid=81665.10000342&type=3&subid=0">Easy Refill Savings: Save up to $20 with code EZREFILL at checkout. See the site for full details.</a><img border="0" width="1" alt="" height="1" src="https://ad.linksynergy.com/fs-bin/show?id=lMh2Xiq9xN0&bids=81665.10000342&type=3&subid=0" >

Tracking link for Google Ad Manager:

<a “target=_top” href="%%CLICK_URL_UNESC%%https://click.linksynergy.com/fs-bin/click? id=lMh2Xiq9xN0&offerid=81665.10000342&type=3&subid=0">Easy Refill Savings: Save up to $20 with code EZREFILL at checkout. See the site for full details. </a><img border="0" width="1" alt="" height="1" src="https://ad.linksynergy.com/fs-bin/show?id=lMh2Xiq9xN0&bids=81665.10000342&type=3&subid=0" >

 Attention

Always ensure that links still function properly after editing any code. If you have followed these steps and the link is not tracking in Ad Manager, review Google Ad Manager Help.

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Comments

2 comments
  • https://support.google.com/google-ads/answer/13707634?hl=en&sjid=7624931615197262405-AP

    List of certified Google click trackers Can't find rakutenadvertising.com.

    0
  • Charles, We are not certified by Google and are not seeking certification. However, our deep links and product links meet Google’s requirements for them to allow tracking links to redirect properly—namely, tracking links must include a parameter which shows the final redirect expected from the link. Both deep links and product links feature the &murl parameter, which has as a value an escaped version of the final landing page url of the link. As such, the above requirement is satisfied. Please contact Customer Support by email at pubsupport@rakuten.com or using the Support icon at the lower right so they can understand your individual situation and personally assist you.

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