Advertisers API


The Advertisers API is provided by the Rakuten Advertising API Developer Portal. Visit the portal for a complete list of the APIs we offer.


Use the Advertisers API to:

  • Retrieve a list of all advertisers in the Rakuten Advertising Network.
  • Obtain information about these advertisers such as their policies, supported features, and main contact.
  • Identify potential new advertisers to apply for a partnership with.
  • Retrieve MIDs that can then be used to query the Product Search API and the Link Locator API.


You can test the web service in the portal. Use your Publisher Dashboard login credentials to log in.


You need the API access token to make a successful call. View instructions for retrieving an API access token.

For More Information

Learn about the Advertisers API’s methods, resources, parameters, and other details in the Developer Portal. If you have additional questions, contact Customer Support.

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