Linkless Code Tracking

Introduction

Linkless Code Tracking is a feature that tracks affiliate sales without needing a click. For it to work, an advertiser offers an exclusive coupon code to you, the publisher. Exclusive coupons power Linkless Code Tracking. The exclusive code acts like an affiliate tracking link, allowing Rakuten to know when you drove a conversion and commission you accordingly.

Linkless Code Tracking is perfect for publishers who work in video, podcasts, or social media platforms and can give out a code for their audience to use.

Requirements

To take advantage of Linkless Code Tracking with a specific advertiser, you must be partnered with that advertiser

Getting Started

Visit an advertiser’s program page in the dashboard to identify coupons made available to you:

  1. Go to Advertisers then My Advertisers and click on a specific advertiser to view their information.
  2. Click the Features and Services tab and scroll down to Coupon commissioning rules. There you can see:
    • Which coupon codes are exclusive to you, if any.
    • When the commissioning window begins and ends.

Any coupon codes that are exclusive for you and active can generate conversions without clicking through an affiliate link, assuming the advertiser's integration supports Linkless Code Tracking. If you are unsure, ask the advertiser to confirm.

Bulk Uploads

When working with a large number of codes, advertisers have an option to bulk upload the codes in a .txt or .csv file. Advertisers will need to share the coupons directly with you.

Linkless and Conversion Click

We will honor a click if it is present and will be used before a coupon to attribute to a transaction. The Linkless Tracking code will work if the user has only used the exclusive code and has not clicked through another publisher’s link within the return day window.

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