Engaging with your Rakuten Advertising publisher account is something you should be doing weekly, if not daily. Make time to learn more about each area of your Publisher Dashboard and go over the Road Map to Success.

Weekly Tasks 

These tasks should be completed weekly for the best results:

• Find another five to ten advertisers you want to partner with and apply to their programs.
• Create appropriate site content with affiliate links to promote your advertiser partners.
• Review your Overview snapshots in the Publisher Dashboard for actionable insights.
• Communicate with your key advertiser partners about upcoming special placements on your site, consumer activity and data from your site, and other pertinent information to build your partnership.
• Contact Customer Support with any technical questions or problems you encounter.

Monthly Tasks

The tasks below should be completed monthly for the best results:

• Run key program performance reports and review your progress. We particularly recommend you run these standard reports:
  • Sales and Activity
  • Revenue
  • Link type
  • Individual items
• Review your payment reports to check on your commission progress.
• Review your Google Analytics or other analytics for actionable insights on which content page perform best, what visitors search for, conversions, and more. 
• Fine-tune your top content pages based on your insights from reports and other feedback.
• Review the Rakuten Advertising schedule of DealMaker and industry events, and plan to attend those relevant to your business model and budget.

Other Tasks

• Attend a Rakuten Advertising DealMaker Event at least annually to make and maintain affiliate relationships.
• Invest in professional affiliate marketing advanced training programs for your professional development.