Introduction
Media kits and promotional calendars are great tools to have in your affiliate marketing arsenal. They are essential when setting up site promotions with top advertiser partners and they are great planning tools that will help you stay organized.
When prepping for Q4, be sure to send your media kits and promotional calendars to your advertiser base early to ensure you are making the most of placement opportunities.
Instructions
These are documents or files you should create to be shared. They could be shared online or as attachments. We recommend you include:
- Email distribution list size.
- Creative specs per placement.
- Due date for booking a placement.
- Due dates for submitting creative for a given placement.
- Calendar of email deployments and site placement opportunities.
- Targeted holidays and themes.
- Screenshots, advertisers want to know what their placement looks like and where it is located.
With these details, you will be able to impress brands and optimize your placement potential this holiday shopping season.
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