Publishers Eligible for the Brazil Network

Only publishers located in the countries listed below are eligible to join the Brazil Network:

The Rakuten Advertising team in Brazil will need to collect bank information manually for publishers in these countries. To set up your publisher account in any of these countries, please email the Brazil team at brpubsupport@rakuten.com.

Brazil Network Payment Process

The Brazil publisher payment system is unique, in that there are two payment methods dependent on if a publisher is a Brazilian individual publisher, a Brazilian company Publisher, or an International Publisher.

International publishers and Brazilian publishers with a CNPJ (Cadastro Nacional da Pessoa Jurídica, an identification number for legal entities) pay via invoice. Brazilian publishers with a CPF (Cadastro de Pessoas Físicas, an identification number for individuals) fill in a payment form when they join and are paid at the beginning of each month.

• International Publishers and CNPJ based in Brazil

Every 15th of the month, Rakuten Advertising Brazil receives order reports from our advertisers which list the orders publishers made in the previous month. On the first working day of the next month, publishers must check the total commission approved for the previous month in the platform. Publishers must then send an invoice with the total commission amount to brpubsupport@rakuten.com by the 20th of the month.

For example, July’s orders are validated in August. On the first working day of September, publishers can check the total commission amount in the dashboard and send the invoice (Nota Fiscal) for July commissions at any point up to the 20th of the month (September, or any subsequent month).

Rakuten Advertising will pay via Bank Transfer within 10 business days (*international deposits may take 5 or 6 days more).

• Individual publishers (CPF based in Brazil)

This payment method is for Brazil only, non-Brazilian publishers should refer to the method above. To receive your commission as an Individual, simply fill out the payment form and commissions will be paid automatically at the beginning of each month without any further action needed on your part.

Automatic payment is made for the current month's payment only. To request any commission you are owed before you complete the payment form, contact brpubsupport@rakuten.com It is essential that the data (name, CPF, PIS, email, and bank details) are correct and that it belongs to the account holder at Rakuten Advertising so that your payment is not refused.

Payments for International (non-Brazil-based) Publishers

Rakuten Advertising Brazil is able to make payments anywhere in the world. For publishers outside Brazil, the rules are as follows:

1. You have earned at least $50 USD, which is the minimum threshold for payment
2. Your invoice is issued in Brazilian Reais (BRL)
3. The bank in which the advertiser will receive the payment must accept one of the following currencies: AUD, CAD, CHF, CNY, DKK, EUR, GBP, JPY, MXN, NOK, NZD, SEK SGD, USD, ZAR
4. You have set up your publisher account for direct deposit. Please contact customer support: rm-suportebr@mail.rakuten.com for assistance.

When all these four criteria are met, our Publisher Management team will email you the amount you must receive to issue an invoice in Brazilian Reais (BRL). On the 27th of each month, Rakuten Advertising will fix the foreign exchange rate in one of the above-mentioned currencies and pay for the services provided. If the official currency of your country is not one of the above, you must fix the exchange rate in your local bank so we can make the payment. You must also inform Rakuten Advertising of the account number your bank receives foreign currencies.

It is very important that when you issue an invoice, you describe the service as a “lease of media space for advertising.” The bank will withhold the income tax (15% over gross amount) and IOF (financial transactions tax, 0,38% over gross amount), and you will receive the net amount. If your country has a bi-taxing agreement with the Brazilian government, you will be able to have the income tax amount returned to you in your country. You have until the 20^th of the month to send the invoice, otherwise, you will need to resubmit your invoice in the following month.

To view the commission value in the platform, head to Reports then Performance and select the Gross Sales and Commissions Report from the Choose Report drop-down. Select the Last Month's date range and filter for the Brazil Network. The approved commission will be in the Total Commission Field.

If you have any questions, please contact customer support: brpubsupport@rakuten.com.