Introduction

The Details tab is available in the Trends section of the Insights and Analytics Portal (IAP). Use the Details tab to view a breakdown of your basic and calculated KPIs and their year-over-year change.

Filters

Data is refined according to your selections for the following three filters. Filters marked with an asterisk are required:

1. Timeframe*: select the period you want to view information for.
2. Network: you can filter by specific advertiser network or select several or all networks.
3. Advertiser vertical: you can filter by a specific vertical or select several or all advertiser verticals.
4. Advertiser: you can filter by a specific advertiser or select several or all advertisers.
5. Converted currency*: select the currency you want to display data in.

Visuals

The Details tab includes two visuals:

Basic KPIs

The Basic KPIs visual shows sales net, commissions net, clicks, and orders, and their year-over-year percentage changes:

Click on the image for a larger version.

Calculated KPIs

The Calculate KPIs visual shows earnings per clicks (EPC), average order value (AOV), orders per click (O/C), and commission percentage, and their year-over-year percentage changes:

Click on the image for a larger version.

Additional Tabs

Learn more about IAP Trends and its available tabs.